SER Bolsters Commitment to Sustainability with Strategic Acquisitions in E-Waste Recycling and ITAD
July 29, 2025 Praveen business 0
REDWOOD CITY, Calif. & NEW YORK, July 29, 2025 — SER Capital Partners (SER), a private investment firm dedicated to sustainability, today announced its expansion into the critical, rapidly growing electronic waste recycling and IT Asset Disposition market through the creation of Paladin EnviroTech (Paladin). This move underscores SER’s unwavering commitment to environmental stewardship and the circular economy. Concurrently, SER is pleased to announce the appointment of Brian Diesselhorst as the Chief Executive Officer of Paladin.
The growing digitization of society has led to a significant increase in electronic waste (e-waste), posing an environmental challenge due to hazardous materials entering landfills. SER’s entry into this sector aims to accelerate responsible recycling practices, recover precious metals, and ensure data security through IT Asset Disposition (ITAD) services.
Immediately upon its formation, Paladin completed its first two acquisitions of regional e-waste recycling businesses:
TechSmart International (TSI): An e-waste recycling business in Florida. This investment provides a strong operational foundation for Paladin. It also provides a toehold for the business in the U.S. Southeast.
Integrated Recycling Technologies (IRT): One of the Midwest’s largest recycling businesses with a focus in ITAD. With the acquisition of this Minnesota based company, Paladin can immediately operate on a broader scale. Learn More…